Pitch for new 20-story tower aims to increase Midtown's affordable housing

An Atlanta developer is trying to add some height to an aging Midtown building while also increasing the number of affordable rental units in a pricey area of the city.

Tenth Street Ventures is pursuing plans to adaptively reuse a three-story building at 1450 West Peachtree Street, a property adjacent to the historic Winnwood Apartments. The proposal would add new construction to bring the building to 20 stories, remaking the existing structure into a new cafe and lobby.

The pitch, which includes 171 apartments and 141 hotel rooms, will go before the Midtown Development Review Committee on Tuesday afternoon. Brian McCarthy, principal of Tenth Street Ventures, told The Atlanta Journal-Constitution he aims to focus the mixed-use project on affordable housing.
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